The Chikka Text Messenger (CTM) was capable of translating instant messaging functionalities such as presence detection (knowing which users are online), into SMS-enabled mobile phones. Chikka’s solution and subsequent hold on the market was such that prevented many more global players from gaining ground in the “SMS Capital.”
Chikka beat world players in creating an effective mobile instant messaging application, one that would marry SMS. A year later, Chikka Messenger was launched. It was designed to withstand SMS volume in a country sending 30 million messages daily, which made it “Text Capital of the World” in 2000.Ĭhikka was founded as a. This application was originally intended for small e-commerce businesses that catered to the Filipino diaspora for the delivery of goods to the Philippines. In 1999, Chikka began developing Chikka Text Messenger, which combines the features of instant messaging and SMS technology all available and accessible on a regular mobile phone.